This is another project that has been in the works for some time; a few months ago I posted a clip of Tyson Leslie talking about his 90s cover band 90 Minutes, but that was really ancillary to this main promo clip. As I touched on in that post, Tyson is an amazingly talented musician who moved to Nashville to further his musical career, and he asked me to put together a promotional video clip so he could showcase it on his website, social media, etc. And even though we shot a twenty minute or so interview with him, he didn’t so much want the promo to be just him talking about himself; he wanted footage of his peers talking about their experiences with him, both as a musician and a person. So at a recent Prince tribute show here in Kansas City that he organized, and which featured over 50 musicians that he’s worked with in the past, I took the opportunity to get several of them on camera, as you’ll see in the clip.
I had always intended to use an older song of Tyson’s, “She Danced Under Lights”, as the main song in the clip, but Tyson had just released a new single online, “Cradle to the Grave”, which I immediately realized would be far better to use since it’s brand new and coincidentally more relevant content-wise to his lifestyle as a full time musician. From there, it was really simple to gather all of the footage and structure the video in a coherent fashion. Personally, I’m thrilled with how it turned out; much like the Zeros promo video I released back in May, I feel that I cut a promo that showcases who the artist is, one that conveys to musicians in Nashville why they would want to work with Tyson.